Business with Priorities

In our society we do not consider the events in one person’s life would much affect the operation and earnings of a business because we think of businesses being large corporations and not being run by one person or family.

I write so that you might consider the important dynamics of building your business. Have a back-up system or support in operation so that you are not losing business.

Questions to answer are:
1. What needs frequent updating?
2. At what frequency must they be updated?
3. For what length of time can these things sustain themselves?
4. How can I most effectively support these things that are updated weekly?
5. How long can they be supported?
6. How can I most effectively support these things for the period of a month?
7. What things could take me from the business?
8. How long could I be busy with these things?

Be sure to base your plans on length of time away and not on the event to avoid confusion. It may be that you will only use 1 week and not 1 month because you can conduct your business from a distance. Thus all the time that is required is to switch from one internet connection to another.

What are the 4 basic things you must use for doing business?

I have looked into my business and the operations involved within the infrastructure. Here are my 4 basics:
1. Internet connection, laptop and power source
2. Photography equipment
3. Web-host, web site software and e-commerce
4. Writing material

It is amazing how small things can become big problems in a short time!

Reflection – Part 4

Reflections are not always  a display of  the room and what is in it. Sometimes reflections are not as much reflection as projection. A projection is a whole new world to explore and will give you a riddle for a challenge.

Remember the glass trophy I wrote of in “Reflection – Part 3” as a story on myself? That trophy was actually giving a projection not reflecting. While it really happened to me, it is a great illustration of what I am writing about.

Blocking reflections should follow the same pattern as other forms of troubleshooting. Work from the basic to the most advanced issue.

Friends of mine who work in the IT field can tell me story after story of how they worked on a problem for hours only to find out something as simple as a power outage was caused by an unplugged power cable.

I find myself often embarrassed by asking for help only for the person coming to my aid, see my difficulty to be a basic one. This is not to say that you should never ask for help. The most productive people I know choose to ask multiple times a day for help! I have found the best time to ask is after covering the basics.

Projection is one of those difficulties that we discover is not reflection after we have eliminated all possible reflections. There was something in the glass trophy I thought was a reflection but it would not go away no matter where I put a fill card! That was when I began asking the question “What is this glass trophy showing me?” instead of “Where is this reflection coming from!”

My answer came after I stopped assuming it was a reflection. Unfortunately this glass trophy was a solid piece so I could not open it and stop the projection shown in the edges of the trophy, but I did learn more about what I should watch for next photo shoot.

Asking a question that matches the right answer is very helpful! Keep asking questions!

Photographing Jewelry

I do not want to sound as if I were driven by spontaneity or a business owner who makes impulsive decisions, because that would not be accurate; however I will say that when it comes to writing blog posts my plans do change. When planning the possible topics for the blog, I sometimes form a temporary schedule for publishing which take on new priorities after some time away giving me time to reconsider their publishing order. So let me tell you why I think this post is better published today versus Friday: This post will inform you of many different ways for setting up the lighting for your photographic subject.

The photo you see below is one that I took as I found some good techniques on my own with the equipment I had available.

I will list here some of the best techniques to be used in the jewelry section of photography.

The best lighting set-ups:

  • Back Lighting
  • Diffused and Direct Lighting
  • Direct and Reflected Lighting

Shooting techniques:

  • High Aperture / Long Exposure (Larger Focal Plane)
  • Moderate Aperture / Short Exposure (Moderate Focal Plane)
  • Low Aperture / Fast Shutter Speed (Small Focal Plane)

Setting additions:

  • Wax to hold pieces in place.
  • Glass or Lexan (surface for reflection)
  • Modeling Services

Of course there is always the option of hiring me and my services. *Grin* Okay, enough of that. Get ready for the specifics on the lighting set-ups in the subsequent posts!

Camera Troubles – Part 3

The Correlation Of Physical Human Vision And Photography Camera truly makes a lot of sense when the purpose of each part is clearly explained!

As we have studied in the last two blog posts (Camera Troubles & Camera Troubles – Part 2) the camera Lens is comparable to our Cornea, Iris and Pupil. The Lens glass is designed to focus and adjust for telephoto. The camera Lens is comprised of at-least two pieces of glass (I say “at-least” because there are “Prime Focal Lenses” and “Variable Distance Lenses” which we call “Zoom lenses”.), the first being the lens we can see and should refrain from touching; the second being capable of moving microscopic distances for the purpose of focusing.

Perhaps this is a bit more theory than anyone would choose to know. Although I would not be writing this series of posts if I did not believe this information would benefit you as you daily take joy in photographing your life and the wonderful moments with your loved ones.

In side the camera Lens is the Diaphragm adjusted in stops which we photographers call “f/stop” or “Aperture”. The solid and flat construction of the Diaphragm is a little hard to explain, but let me tell you about its purpose; it is designed to adjust the opening in small amounts to regulate the saturation of light to reach the Sensor. This is the same purpose that our Iris serves by regulating the size of our Pupil and allowing just the right amount of light to pass onto our Retina.

The camera’s Sensor is a sensitive piece of equipment because it is made to be able to see things in relatively low lit situations. In fact I would say that the Sensor is the most delicate pieces of a camera when subjected to light. If anyone remembers the days of film photography, the Sensor in our digital cameras are the modern replacement of film. Do you remember looking for the right “film speed” and handling one film set after another? Oh the questions I had; and the answers I received were such an education! The camera Sensor and its inspiration our Retina (even the original film) are designed to be sensitive to light, leaving temporary impressions to be received into our memory.

There is a notable difference between our Eye and a camera’s Sensor system. The difference is this, Our Eye sees things in continuous motion and high rates of speed (something along the lines of video), whereas the camera is designed to see things as individual momentary pieces of halted time.

This is a lot of fun to discover new things about our camera! There is more to discover about the camera and some specifics as to how we can get the best out of them. Stay focused; we will capture some more details later this week!